What Makes Us Different?

What makes us different?

For more than 20 years, The Martec Group has followed a consistent philosophy that we firmly believe is in our client's best interests...we have a strong commitment to client relationships. We believe that a close working relationship, built on trust leads to increased efficiencies and impacting results!

Our unique combination of strengths includes these five factors:

• More than Measurement - Solutions

Because of our commitment to client relations, we get to know our clients, their companies and the issues that they are dealing with. We take it personally bringing our clients information, insight and solutions.

• The Group: Better People - Better Service - Better Results

Martec's six offices are staffed by a team of consultants, project managers, data processing experts and analysts…each organized into cells of industry knowledge and analytical expertise. Each team offers experience & expertise.

• A Full Toolbox of Methodologies

The Martec Group has a full toolbox of quantitative and qualitative methodologies that have been developed to best meet our clients' needs. One of our key strengths is not only utilizing methodologies that have been proven in B2B environments and consumer environments, but thinking out of the box to get our client's the accurate, actionable data they need. Focus Groups, in-depth interviews, telephone or mail surveys, internet and panel interviews, test kitchen/taste tests, on-site interviewing and mystery shopping…They're all in Martec's toolbox.

• Customer Service that Starts at the Top
A blend of enthusiasm, perseverance and professionalism, the Martec Staff starting at the very top is there with unbelievable customer service.

• A World of Information
The Martec Group draws on one of the industry's most globally integrated research networks. We gather and analyze the world's opinions for our clients from offices located in Detroit, Chicago, Green Bay, Frankfurt, Tokyo, and Beijing.